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Social Media Metrics – Again!

It’s a while since we have discussed social media metrics. And there’s no particular reason to do so again, except that I have discovered that the blogs on ‘religion and spirituality’ ranked every month by ebuzzing score remarkably differently on alexa, another highly-rated measure of websites (though not specifically blogs). And as it is a rather dreary Saturday afternoon, it seemed a good time to set this out for your entertainment. For that is what it is, surely – if the websites are rated so differently by the two algorithms, they are surely froth and bubble, not to be taken seriously?

In a sense, the most interesting results are the first two: there is a dramatic difference in the score for Adrian Warnock’s blog, which will not surprise anyone who knows it. In fact, according to Alexa, his blog scores 1,539 out of all US websites, surely an amazing feat!

Ebuzzing publishes 100 results, and I quailed after the first twenty, but that is because I am trying to make a general point rather than a specific one about individual ratings.

Vanity of vanities, as someone once said, all is vanity!


The image is copyright nopporn  via Shutterstock

3 comments on this post:

UKViewer said...

Not sure that I have a great interest in social metrics, albeit, it give me a sneaking pleasure to see you up there with the Toff’s.

Lay Anglicana said...

Sshhh, E, someone might think I had only done this research as an excuse to brag! 🙂

16 February 2013 20:30
16 February 2013 17:57
Matthew Caminer said...

Brag away: the high ranking of LayAnglicana on both scales shows the value you are clearly adding, Laura. As regards the accuracy or otherwise of such things generally, all I can say is that one of my management textbooks on my MBA was entitled “How to lie with statistics”. Need I say more?!

18 February 2013 08:31

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